The “Stop the Bleed” campaign was initiated by a federal interagency workgroup convened by the National Security Council Staff, The White House. The purpose of the campaign is to build national resilience by better preparing the public to save lives by raising awareness of basic actions to stop life threatening bleeding following everyday emergencies and man-made and natural disasters. Join Jeff Brown, Regional Security Advisor for Jewish Birmingham, as he instructs on the proper implantation of life-saving measures.